Refreshing the digital flagship of India’s biggest metal and mining company
Services
Website Design & Development
Client
Vedanta
Sector
Natural Resources and Mining
Question
How do you unify a diversified global conglomerate into a future-ready digital platform?
Answer
By building a scalable digital ecosystem that brings together business, sustainability, and impact, through intuitive architecture and a modern interface
Vedanta Limited is a global natural resources powerhouse from India, operating across oil & gas, metals, and power, including zinc, silver, copper, aluminium, and more. With a strong focus on sustainability, innovation, and nation-building, it is driven by a mission to create long-term value for all stakeholders.
As the business expanded in magnitude and complexity, its digital presence needed to evolve alongside it. The objective was to create a future-ready corporate website that could act as a unified parent platform, bringing together diverse verticals, showcasing the breadth of their operations across sectors, their initiatives, scale and impact.
This transformation positioned the website not just as an information hub, but as a flagship digital experience, designed to elevate perception, simplify navigation, and reflect Vedanta’s global leadership. At the same time, we juxtaposed the founder’s journey with the conglomerate’s rise in presence today.
A digital representation of scale, sustainability,
and impact
We planned, shot and produced intuitive and engaging virtual walkthroughs to truly capture the scale at which Vedanta and its group companies operate.
Using VUI (Voice User Interface), we built an Alexa skill to offer concise audio content, while chatbot Veda delivered information with smart hyperlinks.
We made sure the website was for everyone in India; from writing the entire website in Hindi to preserve its context instead of a simple plug-in, to making it visually-impaired friendly.
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